activation
breathable sponsorship
P&G, 2023
The sponsorship that boosts the athlete’s respiratory performance.
publicis
EXECUTIVE CREATIVE DIRECTOR
FABIO ASTOLPHO, Dani Ribeiro
CREATIVE DIRECTOR
Luti Nobre, jairo anderson
ASSOCIATE CREATIVE DIRECTOR
isadora greiner, Luciana Lima
ART DIRECTION
Carolina Weber
COPYWRITING
Leo MilhomeM