film, social, pos
world's end
skol | ambev, 2019
Skol beer developed a supermarket cart that drives people with visual impairments during their shopping. and, to launch this, we created a film starring a blind actor and accessible social media.
paim
Creative Director
Rodrigo Pinto
Head
Fábio Piucco
art direction
carolina weber
copywriter
Lucas Alcorta
Film
Santa Transmedia
Directors
1967
Accessible Cart concept
Luana Silva,
Max Fonseca
e Desireé Oliveira